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? ?Upside Analysis: Billionaire athletes club

Over the last decade, due to the emergence of bigger sponsorship deals, we have seen the emergence of a billionaire athletes club with pro athletes reaching the $1B mark in cumulative earnings. Those include Michael Schumacher ($1B), Jack Nicklaus ($1.15B), Arnold Palmer ($1.35B), Michael Jordan ($1.7B), Tiger Woods ($1.65B), Floyd [...]

? Analysis: AI takes on doping

Doping by professional athletes has been acknowledged as a problem since at least the 1960s. Since then, a number of global initiatives have been implemented in order to prevent doping in sports, starting with the creation in 1972 of the steroid and drug testing policy by the International Olympic Committee. [...]

? 2020 Sports Tech Predictions, AR Activations

Dear Friends and Members, We just published our top 2020 sports and tech predictions (AR, VR, Wearables, AI, eSports..), so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, data, podcast interviews, and [...]

? Upside: Our 2020 Sports Tech Predictions

From AR/VR, eSports, AI/big data, wearables, to....blockchain, nutrition/CBD. As we are getting near the end of 2019, here is the time to discuss our 2020 top sports and tech predictions. For the sake of this analysis we decided to break down our sports and tech predictions into various sports and [...]

? Latest Tech in the NFL? Live Mixed Reality

Dear Friends and Members, We just published our analysis on the contactless biosensor market, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, data, podcast interviews, and more? Subscribe now to unlock [...]

?? Why Athletes are focusing on Instagram

Over the past few years, a growing number of top athletes (e.g. Christiano Ronaldo, Serena Williams, Lebron James, Neymar Jr, etc.) have leveraged social media platforms (e.g. Instagram, Facebook, etc.) in order to promote and monetize their brands and products. Today, one of the most popular social media platforms out [...]

? New player in injury prevention space? Amazon

Dear Friends and Members, We just published our analysis on why athletes are focusing on Instagram, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, data, podcast interviews, and more? Subscribe now [...]

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