A new report published by WWD indicated that the NBA is set to announce a new partnership with luxury brand Louis Vuitton next week. This new partnership between a major sports league and a world’s class fashionable brand, is the perfect illustration of a growing trend in the world of [...]
Dear Friends and Members, Before we get into our weekly newsletter we would like to take a moment to remember Kobe Bryant, one of the greatest athletes of our times, who tragically passed away yesterday at the age of 41. Our thoughts and prayers are with him and his family, [...]
From smart patches to...smart urine tests Jan 26 Edit post Exclude from Top Monitoring and analyzing sweat and heat is one of the most complex areas of biometric sensing. This has become extremely important as athletes are sometimes exposed to very high temperatures. Take the Australian open tennis for example [...]
Dear Friends and Members, We just published our latest Analysis: Could sports teams become global lifestyle brands?, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, data, podcast interviews, and more? Subscribe [...]
? Latest tech in sports? Gatorade's New Sweat Patch Dear Friends and Members, We just published our analysis on the controversy around load management, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, [...]
? Is VR eSports suit..the killer eSports experience? Dear Friends and Members, We just published our analysis on mental health issues in sports, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, [...]
⌚ Is Apple working on a smart band to analyze sports performance? Dear Friends and Members, We just published our analysis on key trends in the CBD sports market, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all [...]
? Latest Tech in the NFL? Live Mixed Reality Dear Friends and Members, We just published our analysis on the contactless biosensor market, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Subscribe now Next week we plan to publish our [...]
Dear Friends and Members, We just published our latest Analysis: Athlete billionaires club, so be sure to sign up for our premium subscription by clicking the “subscribe now” button below. Looking for access all of our previously published analysis, insights, data, podcast interviews, and more? Subscribe now to unlock access! [...]
Over the last decade, due to the emergence of bigger sponsorship deals, we have seen the emergence of a billionaire athletes club with pro athletes reaching the $1B mark in cumulative earnings. Those include Michael Schumacher ($1B), Jack Nicklaus ($1.15B), Arnold Palmer ($1.35B), Michael Jordan ($1.7B), Tiger Woods ($1.65B), Floyd [...]
